About the Company
iJaipuria, the flagship online EdTech vertical of Jaipuria Group, is at the forefront of revolutionizing education through digital innovation. Offering a comprehensive online learning platform, iJaipuria provides a diverse range of courses spanning higher education, professional development, skill enhancement, and lifelong learning. With a commitment to excellence, iJaipuria leverages cutting edge technology and collaboration with leading stakeholders including faculty to personalize and empower learners in their learning paths and experience.
About the Role
Market Research & Strategy Development
- Conduct research to identify business opportunities in B2B and B2C markets, assess client needs, and track industry trends.
- Develop tailored strategies to target B2B clients (s, institutions, and corporations) and B2C clients (individual learners).
- Monitor competitor activity across both segments to inform and refine strategies.
Lead Generation & Client Acquisition
- Proactively generate leads in both B2B and B2C segments through various channels.
- Conduct client meetings and presentations, tailoring approaches for each segment.
- Drive lead conversion from prospecting to closing deals, meeting monthly and quarterly targets for both B2B and B2C.
Partnership Development
- Build and maintain relationships with educational institutions, training organizations, and corporate clients for B2B partnerships.
- Engage with B2C clients through networking and events to promote iJaipuria's offerings.
- Collaborate with marketing on partnership proposals and sales collateral suitable for B2B and B2C audiences.
Sales Forecasting & Reporting
- Track sales metrics and prepare reports for both B2B and B2C segments.
- Provide sales forecasts and assist in budget planning for both segments.
- Update senior management on development activities, market trends, and growth opportunities.
Product Knowledge & Training
- Maintain comprehensive knowledge of iJaipuria's offering to effectively communicate value to both B2B and B2C clients.
Qualifications
Educational Background: Bachelor's degree in Business, Marketing, Education, or related field. Master's degree (MBA) is preferred.
Required Skills
- Strong communication and relationship-building abilities
- Proven success in lead generation and achieving sales targets in B2B and B2C segments
- Analytical mindset for understanding market trends and competitive analysis
- Proficiency in CRM tools, Microsoft Office, and data analysis
Preferred Skills
Experience: Minimum 5 - 10 years in business development or sales with B2B and B2C experience, ideally in the edu-tech sector.
