Deep Dive and Advanced Analytics Identify, develop, manage, and execute business strategies to uncover areas of opportunity to help marketing, product and category functions create higher business impact.
Job Description :
Responsibilities:
- Establish business objectives and marketing strategies that align with the companys branding, messaging, pricing, and distribution channels
- Generate new business opportunities by conducting market research, market sizing, and customer needs analysis
- Create operational plans to ensure the efficient use of company resources while achieving business goals
- Evaluate the performance of existing products, services, and processes and recommends improvements or innovations
- Collaborate with various stakeholders, such as senior management, clients, and vendors, to communicate and implement the business strategy
Essential Functions
Formulates and defines systems scope and objectives through research and fact-finding combined with an understanding of applicable business systems and requirements.
- Develops or modifies moderately complex information systems.
- Includes analysis of business and user needs, documenting requirements, and revising existing system logic difficulties as necessary..
- ability to communicate and interact with clients in a professional and courteous manner
- Metrics and Reports - Own the design, development, and maintenance of ongoing metrics, reports, analyses, dashboards, etc. to drive key business decisions.
- Ensure data accuracy by validating data for new and existing tools.
- Helping identify process improvement opportunities to build streamlined and scalable solutions. Attention to detail, ability to do in-depth data mining, methodical approach to work while also seeking to understand the big picture.
- Results driven with the ability to innovate and simplify current process and practices
- Analysis: Identify business challenges and opportunities for improvement and solve for them using the analysis to make strategic or tactical recommendations
- Product: Perform modeling/analytics to assist new product and pricing strategies for various lending products
- Marketing: Support direct-to-consumer marketing efforts for select products, and strategic intent for products distributed through the retail channel. Help build targeted insights to inform the design and development of new customer experiences, as well as breakthrough technology and concepts designed to deliver on new go to market strategies
- Credit Risk: Support step-change improvements in credit performance by connecting drivers of future consumer credit trends to historical behavior, creating risk models, and testing hypotheses using rigorous monitoring and analysis
- Execution: Involve problem frame-works, develop hypotheses, test and analysis, solution development, scope operational feasibility, lead implementation efforts and develop a monitoring plan
- Partnership: Work closely with colleagues across company including: IT, Sales, Operations, Finance and others to drive improvement in quality, volume, service, and profitability
- Strategic analytic orientation: A proven track record of decision making and problem-solving based on analytics. Conceptual thinking skills must be complemented by a strong quantitative orientation, given that a large part of the business is based on rigorous analytic marketing credit risk management
- Strong business judgment, leadership and integrity: He/she should be a tenacious decision maker, able to bring a healthy, aggressive, yet responsible approach to business
- Strong communication skills: Impeccable written and oral communication credentials, coupled with strategic influencing skills and the ability to drive agreement through intellect, interpersonal and negotiation skills
- Clear results orientation: display an intense focus on achieving both short and long-term goals. He/she should be able to drive and execute an agenda in an uncertain and fluid environment - Successful track record of thriving in a fast-paced, entrepreneurial and dynamic environment
- Anticipate future requirements to ensure successful outcomes
- Collaborate with internal and external users/customers to elicit business concerns and develop workable solutions.
Skills :
Business, Business Insights, Business Strategies, Bussiness Strategy, Insights, Marketing Strategies, Sales and Business Development, Strategic, Technology
