Branding and Promotion Assistant

Job Title: Branding and Promotion Assistant

Department: Branding and Promotion

Experience: 1-2 years of Experience

We are seeking a Branding and Promotion Assistant to join our marketing team and contribute to

the successful implementation of branding and promotional strategies. This position is suitable

for individuals with limited work experience or 1-2 years of experience in relevant field.

Responsibilities:

Branding Support:Assist in planning and executing branding initiatives across various

channels, including digital, print, social media, and events.

Content Creation:Collaborate with the marketing team to develop engaging content for

branding materials, including website copy, social media posts, blog articles, and promotional

materials.

Social Media Management:Manage and maintain social media accounts, including creating

content calendars, scheduling posts, monitoring engagement, and responding to comments or

inquiries.

Collateral Management:Coordinate the production and distribution of branding materials, such

as brochures, flyers, presentations, and other promotional collateral.

Event Coordination:Provide support in planning and executing events, trade shows,

conferences, and sponsorships, including logistics, promotional materials, and post-event follow-

up.

Keyword Research:Identify and target potential keywords to drive organic traffic. Link

Building:Create and implement strategies to acquire backlinks from reputable sources.

Analytics & Attribution Management: Track, analyze, and interpret data from campaigns,

drawing actionable insights for better performance.

Reporting:Use tools like Google Analytics and Google Search Console to monitor website

performance, and regularly present reports.

Competitor Analysis:Consistently analyze and understand competitor strategies.

Basic Skill Sets for Candidates:

Basic knowledge of branding and promotion

Proficiency in written and spoken English, Hindi, and Gujarati.

Computer skills:Microsoft Excel, Word, and PowerPoint.

Strong communication skills, both written and verbal.

Excellent organizational skills and attention to detail.

Ability to work independently as well as collaboratively within a team.

Strong problem-solving skills and a willingness to learn and adapt.

Salary Range:INR 3,00,000-4,00,000 per annum

Location:Science City, Ahmedabad.

Note:Candidates from other educational backgrounds with the required skill sets may also

apply.