- Opportunity to scale business for International Market|Possible opportunity for long term wealth creation.
About Our Client
Our Client is a Global category leader in alternative protein. We are hiring Brand Managers to scale their international business vertical. The candidate must have NPD and category management experience in FMCG.
Job Description
Key Responsibilities:
- Develop and implement a comprehensive brand strategy that aligns with the company's overall business objectives. This includes defining brand positioning, target audience, and competitive differentiation.
- Own, drive and deliver the brand's P&L goals in collaboration with the channel heads.
- Oversee the management of the product portfolio, including product development, innovation, and lifecycle management.
- Conduct market research and analysis to identify consumer trends, market opportunities, and competitive threats. Use data-driven insights to inform brand strategies.
- Lead the development of marketing campaigns, advertising strategies, and promotional activities to build brand awareness and drive sales.
- Manage the brand's budget effectively, ensuring that resources are allocated efficiently to achieve brand objectives.
- Collaborate with cross-functional teams, including Sales, Product Development, Supply Chain, and Finance, to ensure alignment and support for brand initiatives.
- Define and track key performance metrics to measure the success of brand initiatives.
The Successful Applicant
Successful Candidate:
- Candidates coming with strong new product development (NPD) experience in the FMCG domain
- Candidates coming with relevant brand management experience of 3-7 years
- Location: In Bangalore or Willing to relocate to Bangalore.
- Master's degree in Marketing, Business Administration, or a related field.
What's on Offer
- Opportunity to scale business for the International Market
- Work directly with the CXO team.
Contact: Mahima Madambath
Quote job ref: JN-022024-6347362
