Branch Marketing Manager Vashi

Job Purpose:

Plan, develop, execute and monitor all marketing, advertising, promotional activities in line with the marketing strategy and organizational objectives helping achieve the branch sales targets.

Min. Qualification-Graduation/ MBA- Marketing

Work Exp.-Min. 8yrs exp to 12yrs

Preference:Candidates with good exposure in BTL/ATL marketing.

Team Size: Direct Reporting: 1, Indirect Team Size of 12-15 People

Location: Vashi

Reporting To: Branch Manager / Regional Manager (Operationally) & Zonal Marketing Manager (Functionally)

Job Responsibilities:

1.Develop marketing initiatives to expand customer base and to optimize sales (Primary focus on lead generation and database management)

2.Executing tie-ups, Promotional Activities and events in markets for primary lead generation

3.Undertaking promotional activities to ensure brand visibility and awareness in existing and new markets leading to lead generation and business outcomes

4.Manage Telemarketing and tele calling operations in-house as well as outsourced

5.Vendor Management, interfacing with creative and production agencies

6.Manage the marketing department budget for the branch

7.Designing and producing marketing collaterals where needed

8.Oversee corporate communications and other business development activities for the branch

Candidate Specification:

Strong Marketing Experience (especially in Telemarketing operations)

People Management Skills

Strong Results Orientation and Execution Excellence

High Energy and Passion

High Customer Centricity

Innovation and Creativity

Knowledge of Markets and Vendor Management