Branch Manager

BRANCH MANAGER Branch Banking

KRAs:

Enhancement of deposit pool from customers.

Establishing standards and delivery of service.

Sale of non-deposit products. Cross selling targets progressively.

Sale of Mutual Fund and Insurance products.

Fee income.

Branch administration.

Regulatory compliance.

Manage productivity, morale of branch personnel

Overall responsible for break-even and P&L of branch

EXPERIENCE:

Overall 10 years of Banking experience; out of which 3-4yrs in Retail Liabilities

Must have had Sales experience and exposure, preferably of Liabilities products

In-depth understanding of financial instruments, markets and macro - micro

economic processes

Ability to carry along all the units involved in the customer service cycle to ensure

customer DELIGHT

Liaising with product management team, marketing and other centers & verticals

for new product development, service enhancements and sales initiatives.

QUALIFICATIONS / QUALITIES:

MBA / CA/ CAIIB

Should have sales orientation

Leadership skills. (Though more tactical than strategic).

Thinker : Doer = 40:60

AGE:

1. 28 38 years

THE ROLE:

REVENUE GENERATION, CUSTOMER ACQUISITION, CUSTOMER RETENTION, COST

EFFICIENCY THROUGH PROCESS