Associate Group Account Manager - Outreach / 6 years to 8 years / Mumbai
Who you are
- You have passion for influencer marketing and can suggest ideas and implement influencer marketing campaigns.
- You are in touch with the latest internet trends and culture, within the meme communities
- You follow various meme marketing social media pages and are great with meme content
- You have a good understanding of Meme Marketing
- You have good management, marketing and negotiation skills.
- You have good understanding of brands and are able to understand what is required out of each campaign
- You have managed a team
What you will do
- End to End execution of Influencer Marketing plans
- Craft and execute meme marketing strategies to engage audiences and enhance brand visibility.
- Ideating and conceptualizing new influencer marketing campaigns
- Collaborate with creative teams to develop meme content that resonates with target audience.
- Identifying the correct influencers and celebrities for the campaigns
- Getting the best quotations and providing concepts and references to the celebrities and influencers
- Planning and working with external agencies to execute marketing campaigns if required
- Searching for vendor options and coordinating with vendors for end to end execution for merchandising and gifting
- Keep an eye out for trending memes and execute meme marketing campaigns for our brands accordingly
- Coordinating the approvals for all the above tasks
- Tracking the status of all the tasks and create reports for the same.
- You will manage a team and be proactive in taking initiatives