- Manage Google/Facebook campaigns, to deliver ROI and volume objectives.
- Work with internal resources or agencies to monitor and report on daily, weekly, and monthly KPIs against targets.
- Analyze creative by market and propose new creative options working with the brand team
- Forecast target assumptions during quarterly and annual budget and forecast periods.
- Identify data trends and insights and optimize spends and performance based on the insights.
- Plan, execute and measure experiments and conversion tests.
- Brainstorm new and creative growth strategies.
- Conduct competition research to identify new opportunities.
Requirements :
- 2+ years of experience working as a paid marketing professional with a focus on AdWords and Facebook PPC monthly budgets worth Rs. 5Cr or more.
- Strong analytical and sales-oriented skills with the ability to make data-driven decisions.
- Demonstrated experience in creating PPC strategies to reduce CPC and CPL.
- Thorough knowledge of digital marketing tools and techniques, with hands on experience of Facebook, Apple Search Ads and the Google Ads panel.
- Advanced MS Excel skills with a good knowledge of MS Excel formulas, decent knowledge of Databases, SQL, Tableau.
- Strong analytical skills and a goal-achiever attitude.
What Junglee Games offers for this role:-
- Meaningful global exposure and an opportunity to represent Junglee Games as part of Flutter Entertainment, the largest real-money gaming company in the world.
- Ample learning opportunities and the opportunity to work with some of the best leaders and minds in the industry.
- In-depth understanding of the gaming ecosystem.
- Competitive compensation and incentives.
- Excellent work environment, great culture, and global exposure.
