The role involves managing business development for new and existing products by acquiring prospective clients and generating leads through referrals, social media, and networking at conferences and trade fairs. Additionally, the role requires effective customer relationship management, re-engaging lost clients, and expanding the client base through referrals.
Key Responsibilities:
Business Development:
- Develop client base via social media, referrals, cold calls, trade fairs, and conferences.
- Contact decision-makers, screen opportunities, and lead sales efforts following SOPs.
- Convert inquiries into active discussions by understanding client requirements.
- Negotiate pricing and customizations to maintain profit margins.
- Coordinate with stakeholders to ensure timely product delivery.
- Track competitors and market trends to inform strategy.
- Plan sales forecasting, budgeting, and marketing activities.
- Sustain and revive sales with new, existing, and inactive clients.
Customer Relationship Management:
- Address customer queries on product specs, pricing, and delivery.
- Ensure compliance with regulatory standards (FSSAI, AYUSH).
- Record and analyze client feedback for continuous improvement.
- Maintain post-sales connections to identify and address gaps.
Analysis & Reporting:
- Maintain a prospect database and provide weekly progress reports.
- Report monthly on market trends, competitor activities, and new opportunities.
Team Management & Development:
- Oversee training programs for team skill enhancement.
- Communicate expectations clearly and foster personnel growth.
- Stay updated with certifications relevant to operations.
Candidate Profile:
- Familiar with market trends and lead generation in the domestic market.
- Preferred background in contract manufacturing.
- B.Pharma (MBA in Marketing preferred).
- Strong verbal and written communication skills.
- Proficient in MS Office and PowerPoint.
- Excellent decision-making, negotiation, analytical, and relationship-building skills.
- Experience in team building and management.