Assistant Manager- Ad Sales

Drive revenue growth for the channel by closely tracking the local market and liaising with existing and prospective clients, thereby enabling and executing the organizations sales strategy. This role is critical for driving on-ground sales operations and hence the incumbent needs to have good grasp of the local market with the ability to build and leverage relationships with clients.

Education: Post Graduate Diploma in Management

Executing the sales strategy

Participate in the annual sales planning process providing relevant data, insights, forecasts, etc.

Review the prioritized objectives for the region and channel, draft action plans and identify ways to achieve the laid down target

Provide local market intelligence to the Group Head and help the Group Head in drafting plans to ensure a unified action in order to deal with any anticipated changes

Study the content plan for the year and identify ways to enhance monetization

Driving sales revenues

Track own sales achievement vs. plan on monthly and quarterly basis, and deploy action-plans to exceed the sales plan target for the year

Liaise seamlessly with the channel teams and identify ways to drive revenues by projecting the strength of the content to the clients

Approach new and prospective clients/ agencies and deliver sales pitch in order to influence the clients and secure the sale

Provide appropriate support to the Group Head in framing business pitch for large deals with clients

Coordinate seamlessly with all internal stakeholders to drive higher revenues for the channel and escalate in case of any issues

Liaise seamlessly with the Sales Coordination team to ensure high level of serviceability to the clients; take appropriate steps in case of any issue to ensure highest level of client satisfaction

Track collections and support the Receivable Management team in order to minimize bad debts

Building relationships with the client

Maintain and leverage relationships with clients/ agencies in order to secure market intelligence

Drive client retention by networking with clients frequently to understand their business requirements and expectations from the channel

Reach out to new and prospective clients and position the channel favorably in order to secure business for the Network

TECHNICAL COMPETENCIES

Understanding of the broadcast industry

Understanding of competition landscape in the market

Understanding of networks offerings

Understanding of clients expectations and requirements

BEHAVIORAL COMPETENCIES

Effective collaboration

Execution excellence

Communicating to influence

Customer focus