Responsibilities
- Plan, Create, And Manage Amazon PPC Campaigns
- Setup and manage ad groups, keywords, bid optimization, and budgets based on brand understanding & strategy.
- Ensure Product Listings are SEO optimized and up to date
- Ensuring sufficient inventory for products across MFN and FBA
- Analyzing, tracking, and improvising product performance, revenue, campaign performance, ACoS, daily ad spends, etc.
- Should have experience of driving ACoS and scaling up the budgets.
- Good analytical & data analysis skills with commercial awareness.
- New listing creation and editing it on a real-time basis.
- Prepare daily, weekly dashboards and reports of marketplaces for sales, payments, returns, etc.
- Monitor Budget And Adjust Bids To Gain a Better ROI
- Understanding important metrics is crucial. This includes click-through rate, cost per conversion, cost per click, return on add spend etc.
Skills
- Must have managed PPC campaigns for a Consumer Brand
- Comprehensive Knowledge of Amazon Ad Campaigns Dashboard
- Software/tools like Helium10, Jungle Scout, Amazon Pi, etc.
- Keyword Research and SEO for Amazon Listings
- Data Analysis and Insights
- Curiosity for New Trends in the industry
- Knowledge of Flipkart Dashboard is a plus
- Be a part of Earthfuls Family!
- @ www.instagram.com/earthful.me/
- @ www.linkedin.com/company/earthfulme/
About Earthful
Earthful is an FMCG company focused in the health and wellness space. The founders (Sudha Gogineni and Veda Gogineni) are graduates from IIT Kharagpur and ISB with a multitude of experience across multinational companies & startups, such as Uber, Meesho, Deutsche Bank, ITC. Earthful is an early stage startup and hence the candidate will have the opportunity to work closely with the founders. We are looking for a candidate passionate about scaling a startup
