Overview
We are hiring Amazon PPC Expert for a leading Appliances Brand Manufacturing Company
As an Amazon PPC Expert at our Perungudi location, you will play a pivotal role in optimizing our Amazon Advertising campaigns to drive performance and sales. You will be responsible for managing and executing strategic PPC campaigns, optimizing keywords, analyzing data, and driving initiatives that maximize return on ad spend.
Key Responsibilities
- Develop and execute PPC strategies for Amazon Advertising campaigns.
- Conduct keyword research and optimize product listings for better visibility.
- Monitor and analyze campaign performance to maximize ROI and sales.
- Manage budgets and bids to drive cost-effective advertising campaigns.
- Collaborate with cross-functional teams to align PPC efforts with overall marketing strategies.
- Stay updated with the latest trends and best practices in Amazon PPC advertising.
- Provide insights and recommendations for continuous improvement in PPC campaigns.
- Generate reports and present key findings and recommendations to the management team.
- Optimize ad copy and creative content for better click-through rates.
- Test and implement new strategies to improve campaign performance.
- Identify and capitalize on growth opportunities within the Amazon Advertising platform.
- Continuously monitor and adjust campaigns to improve performance metrics.
- Implement A/B testing to optimize campaign performance and conversions.
- Stay updated with Amazon's constantly evolving ad platform and algorithm changes.
Required Qualifications
- Bachelor's degree in Marketing, Advertising, Business, or related field.
- Proven experience as an Amazon PPC Specialist or similar role.
- Demonstrable expertise in Amazon Advertising and PPC campaign management.
- Proficiency in data analysis and reporting tools for campaign performance evaluation.
- In-depth knowledge of Amazon's ad platform and its best practices.
- Strong understanding of keyword research, bidding strategies, and ad targeting on Amazon.
- Ability to think strategically and implement effective advertising strategies.
- Excellent communication and presentation skills to articulate campaign performance and recommendations.
- Proven track record of optimizing PPC campaigns to drive sales and conversions.
- Detail-oriented with the ability to manage multiple projects and deadlines.
- Google AdWords and Amazon Advertising certifications are a plus.
- Experience with Amazon Seller Central and Vendor Central platforms.
- Advanced proficiency in Microsoft Excel for data analysis and reporting.
- Ability to work in a fast-paced, dynamic environment with a proactive mindset.
- Strong problem-solving skills and a keen eye for identifying optimization opportunities.
Immediate Joiners Are Preferred.
Work Location: Perungudi, Chennai
For more details contact us at 9176033506/9791033506
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