Sales Officer Chennai Job Details | The Hershey Company
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Sales Officer Chennai Oct 2, 2024 Location: Chennai, Tamil NaduMajor duties key responsibilities:
Understands and can drive secondary salesHandle beat efficiently. Able to coach TSIsDesign handle beats to achieve better throughput per beat / per TSI.Ensure effective merchandisingDrive range selling- Understands DPL (Dealers per lakh)
- Understands sales WOW sales practices to maintain market discipline achieve constant sales growth in territory
- Able to map restructure town/territory accordingly to business requirements.
- Taps local events opportunities for incremental business.
- Engage with KEY retailers
Channel Partner Management- Ensures proper communication of norms monthly sales objectives to the channel partner
- Ensures channel partner adequacy evaluate him as per norms and adherence to WOW.
- Leverage existing infrastructure of channel partner for increasing bill cuts decreasing man day loss
- Identifies new channel partners
- Able to add new infrastructure (delivery units, DSM etc.) by convincing DB to invest.
- Influence engage channel partner to align him to business objectives.
- Manage contingencies like TSI attrition, transport availability etc.
- Interact with channel partners retailers to inform about available SKUs, schemes price points
- Negotiates modulates schemes etc. to suit the type of stake holder (A win-win situation)
- Able to effectively handle grievance, issues, and objections of channel partners retailers on his own.
Planning and Execution- Identify growth drivers for business.
- Understands the given target, can break it down in weekly/daily numbers beatwise.
- Knowledge of brands, sales distribution, local activities schemes.
- Plan for achievement according to schemes planned, sales initiatives etc.
- Able to break targets TSI wise.
- Able to take measures initiatives to accommodate misses, changes in market environment to achieve target.
- Communication skills
- Comprehends the information and can respond back effectively.
- Able to collect inputs by interaction, brainstorming, discussions meetings, paraphrase them and respond back
- Able to handle objections negotiations and drive new ideas measures to implementation. Able to train his subordinates effectively.
- Consistency in target achievement. High on energy level enthusiasm towards profession company
- Diligent tracking of teams targets reporting to superior. Focused on task and leverages sales strategies effectively to achieve target.
- Able to deal with misses in targets on his own confidently. Suggests measures implements them to achieve challenging targets
Technical/Soft skills
- Has Knowledge of DMS, MS-office formats. Able to update reports as per WOW
- Understands uses DMS data for better market implementation to find sources of growth for business
- Uses Excel to analyze secondary primary data
- They should be comfortable with English and local language.
- Should have strong fundamentals in FMCG operations
- Should have good oral and written communication.
- Efficient in writing mails. Should be comfortable working in Excel.
- Pleasant personality and willing to meet people
- Should be a go getter and have problem solving attitude
- Exposure to HHT (online order booking in mobile software).
- 3-10 years of sales experience in General trade, inChennai preferably in South Chennai.
- Candidates must have front line sales experience for at least 3 yrs.
- Experience in Chocolates or food industry only.
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