Advertising Campaign Analyst

Company Description

Skylight Mediakart is a data-driven digital marketing company located in Noida, committed to delivering results for advertisers worldwide. With a vision to create a brighter future for digital advertising, we provide customized solutions and expertise in campaign management, data analytics, and communication strategies.

Role Description

This is a full-time, on-site role for an Advertising Campaign Analyst at Skylight Mediakart in Noida. The Analyst will be responsible for managing advertising campaigns, analyzing data, and utilizing analytical skills to optimize campaign performance and deliver desired results. The ideal candidate will also serve as a bridge between operations and the reporting team, helping to drive insightful campaign recommendations and learnings. Additionally, strong PowerPoint design skills are essential to create visually compelling presentations that convey campaign performance effectively.

Key Responsibilities:

• Manage and optimize advertising campaigns across various digital platforms
• Analyze campaign performance data to identify trends and actionable insights
• Collaborate with operations and reporting teams to ensure seamless communication and execution
• Provide data-driven recommendations to improve campaign outcomes
• Create visually appealing PowerPoint presentations to report on campaign performance and strategy

Qualifications:

• Proficiency in analytical skills, data analytics, and campaign management
• Strong communication skills for effective campaign coordination and cross-team collaboration
• Experience in creating and optimizing digital advertising campaigns
• Understanding of digital marketing principles and strategies
• Bachelor's degree in Marketing, Advertising, Business, or related field
• Knowledge of digital advertising platforms and tools (Google Ads, Facebook Ads, etc.)
• Google Analytics or similar certification is a plus
• Exceptional PowerPoint design skills to create high-quality presentations
• Ability to provide insightful campaign recommendations and learnings based on data analysis

Experience Required:

• 2+ years of relevant experience

Interested Candidates can apply directly at : https://forms.gle/9sPHWy8oo5B4XQ5Q8