We are looking for a PPC Advertising Associate to run Amazon/Walmart PPC campaigns.
In this role, you should be well-versed in principles of E commerce PPC.
You should also be analytical and good with numbers.
Your goal will be to ensure our online marketing efforts have a solid ad spend expansion
and highest possible return on investment (ROI.)
Responsibilities
- Taking complete ownership for a portfolio of accounts - Standard and High Value
advertisers.
- Reviewing every account in the portfolio in complete detail to understand the
current level of performance.
- Engaging with advertisers/in-country Account Manager to understand their
advertising goals and expectations from the program.
- Leading kick-off calls with advertisers and driving discussion using a pre-set
agenda, as and when necessary.
- Flawlessly executing end-to-end ad optimisation.
- Analyzing account performance against key metrics to identify, recommend and
implement optimisation solutions to increase efficiency and meet clients KPIs.
- Analyzing data trends and creating keywords lists, bids and budget suggestions;
gathering and analyzing data at account/campaign/industry level.
- Monitoring and communicating campaign progress through regular, in-depth
activity reports and insights, and then using this knowledge as a basis for future
campaigns.
Requirements And Skills
- Proven experience as a PPC or Digital Marketing Specialist
- Experience in data analysis and reporting
- Knowledge of e-commerce and digital marketing concepts
- Proficient in MS Office (particularly Excel)
- Excellent communication skills
- Analytical thinking with strong math skills
Experience required : 1 - 3 years
Location : Bangalore (Hybrid)
Skills: advertising,campaigns,amazon,digital marketing
