The Assistant Manager/ Manager Admissions (Outreach) position for MIT WPU is a dynamic and multifaceted role focused on designing and executing strategies to boost visibility and engagement with prospective students for undergraduate and postgraduate programs. Below is a consolidated summary of the key aspects of the role:
1. Job Purpose
To strategize and implement outreach initiatives that maximize visibility and drive lead-to-admission conversions for UG and PG programs.
2. Key Responsibilities
Strategic Responsibilities
- Design and implement outreach strategies to enhance visibility and reach for target audiences.
- Leverage regional and national data analytics to identify trends and optimize strategies.
Operational Responsibilities
- Achieve outreach targets for the assigned region in terms of leads, applications, and admissions.
- Establish relationships with schools, colleges, universities, and coaching centers to organize events such as presentations, workshops, and academic fairs.
- Identify and prioritize engagement opportunities with institutions that have provided strong enrollments previously.
- Plan and execute a detailed outreach calendar (weekly/monthly/quarterly/yearly).
- Organize and participate in events like open houses, principals meets, and counsellors workshops.
- Manage logistics, travel, and materials for events.
- Funnel management for leads, applications, and admissions.
- Produce regular reports and contribute to the go-to-market plan.
Financial and Budget Management
- Monitor and optimize outreach budgets to ensure effective utilization.
Collaborations
- Build and maintain relationships with school administrators, counsellors, and coaching center heads.
- Coordinate with internal stakeholders such as Marketing, Communications, Faculty, and Accounts teams.
Admissions Engagement
- Collaborate with the admissions team to convert leads into successful applications.
- Build strong relationships with prospective students and their influencers.
- Assist in admissions-related activities and adhere to compliance standards.
External Representation
- Represent MIT WPU at professional bodies and community platforms to promote the brand.
- Build relationships with government agencies, societal groups, and other external stakeholders.
3. Person Specification
Required Skills and Attributes
- Leadership and management experience with an ability to achieve results through resource optimization.
- Strong external relations and corporate engagement skills.
- Excellent communication, negotiation, and public relations abilities.
- Sound judgment and decision-making capabilities.
- Commitment to MIT WPU's vision and values.
Qualifications and Experience
- Graduate or Postgraduate with 612 years of relevant experience.
- Preference for candidates with experience in the education domain and networking within schools, colleges, and coaching centers.
This role is vital for building MIT WPU's brand and ensuring a robust pipeline of student applications through effective outreach and engagement strategies.
